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AIPROPX ReportBillboard · 2h ago
What Do We Make Of Karol G’s ‘No Me Arrepiento de Sentir Tanto’ Top 10 Debut?
Throughout her career, Karol G has typically taken a couple of years between her albums. So, when she announced her sixth studio set would arrive just over one year after her last album, 2025’s Tropicoqueta , it was a bit of a surprise. Especially considering she announced the new album just one week before its Aug. 7 release.
No Me Arrepiento de Sentir Tanto debuts at No. 8 on the all-genre Billboard 200 — her fourth top 10 debut. The album opens with 50,000 equivalent album units earned in the United States in the tracking week of Aug. 7-13, according to Luminate. Meanwhile, the set debuts at No. 1 on Top Latin Albums , her fifth straight debut at the chart’s summit.
Album standouts include the Drake collaboration, “Ahí,” which debuts atop Hot Latin Songs, and the Bruno Mars-assisted “Still,” which earns this album its highest-charting Hot 100 entry, as it enters at No. 41.
Both the album and “Ahí” dethrone Bad Bunny on Top Latin Albums (ending his 77-nonconsecutive-week reign) and on Hot Latin Songs (ending his 72-nonconsecutive-week-reign).
So, how do those No Me Arrepiento de Sentir Tanto stats compare with our expectations? And will the album’s “Ahí” become a lasting chart hit? Billboard staffers discuss these questions and more below.
1. Karol G’s No Me Arrepiento de Sentir Tanto enters the Billboard 200 at No. 8 with 50,000 first-week units. Is that performance better, worse, or about what you expected from it?
Cata Balzano: I’m not surprised it didn’t debut in the top five, given how the announcement unfolded. It felt organic and aligned with the growing trend of artists using the opportunity to address thousands of fans and reveal that new music is on the way, often keeping the next project under wraps.
There were only nine days between the announcement on July 29 and the album’s release on Aug. 7. Given how sentimental, personal and introspective the album is, that may have been part of the strategy: releasing it when it felt right, rather than waiting until enough promotion had been done to ensure everyone knew about it and tuned in.
Even so, it still debuted in the top 10 — a testament to Carolina’s status as one of the biggest Latin superstars of the moment. At this point, Carolina does what Carolina wants.
Lyndsey Havens: A bit below! I think of Karol as such a hitmaker, and I thought given the momentum of a headlining Coachella set into her last album Tropicoqueta (which only dropped last summer) into a stadium tour would have warranted a bigger debut week – especially when you consider that she only announced this album a week before its release. But, such a brief rollout runway can equally present opportunities and challenges, and it seems that it was perhaps more of a challenge this time around. That said, she still secured a top 10 debut despite any challenges, which is still cause for celebration.
Isabela Raygoza: Personally, it landed slightly below my expectations — and that’s not to say it’s a bad album! I just think audiences were more accustomed to Karol G’s celebratory, high-energy Latin-driven sound. Opening in the Top 10 of the Billboard 200 with 50,000 units is still a solid result and speaks to the strength of her fan base. But compared with the massive success of Mañana Será Bonito (No. 1) and Tropicoqueta (No. 3), it feels a bit like a soft landing than the blockbuster opening we might have expected.
Sigal Ratner-Arias: Slightly worse. Given the track record of Karol’s last albums and her current stadium tour, I was expecting another top 5 — especially with collaborators as big as Drake and Bruno Mars.
Jessica Roiz: Following her past three albums, Mañana Será Bonito (2023) which debuted No. 1, and both Mañana Será Bonito (Bichota Season) (2023) and Tropicoqueta (2025) at No. 3, I expected No Me Arrepiento de Sentir Tanto to debut in the Top 5 at least. However, a Top 10 debut is not too shabby — and it’s still a remarkable achievement for a primarily all-Spanish-language album.
2. Her last two full-length albums (2025’s Tropicoqueta and 2023’s Mañana Será Bonito ) debuted at Nos. 3 and 1, respectively. What do you think is the biggest reason for the shift in this album’s first-week performance?
Cata Balzano: I believe it came down to the marketing. Both Tropicoqueta and Mañana Será Bonito appeared to have larger marketing and promotional campaigns, with months of support across various platforms, including her social media accounts. By contrast, this album arrived on the heels of a major promotional campaign for the Viajando Por El Mundo Tropicoqueta Tour, which became the top marketing priority from the moment La Bichota announced it.
I also believe Tropicoqueta and No Me Arrepiento de Sentir Tanto evoke two completely opposite moods. I’m not sure listeners were ready to move from such a high-energy salsa, merengue and tropical vibe to a low-key, moody “sad girl summer.” That may have also contributed to the shift we saw.
Lyndsey Havens: I always love when an album comes at you fast — and a one-week rollout is surely speedy. But, I think it’s also really difficult to properly set up a project in that amount of time — especially when the artist is amidst a massive tour and perhaps limited in the kind of promotional appearances they can do that would otherwise accompany an album rollout. But I think we also have to take into account the overall inspiration and theme of this album, which boasts a title that translates to “I don’t regret feeling so much.” It is indeed an album of big feels, and as such the tempo is a bit slower and softer than what we’ve come to know from La Bichota. So I think while this album didn’t have as high a debut as her previous two, I’d bet that it may have accomplished more for her emotionally – and that seems to have been the point.
Isabela Raygoza: I think the biggest factor was the rollout strategy. Karol G built anticipation for both Mañana Será Bonito and Tropicoqueta w...
Five Burning QuestionsKarol G’s No Me ArrepientoSentir TantoBad BunnyTop Latin AlbumsThroughoutKarol GTropicoquetaEspeciallyAugNo Me ArrepientoBillboard
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