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See the full story · 1 sourcesGo to the 9to5Mac home page Switch site 9to5Toys 9to5Google Logo 9to5Google Electrek Drone DJ Logo DroneDJ Space Explored About Privacy Toggle social menu Toggle dark mode Search for: Submit Toggle search form Forums Store Podcasts Apple@Work Happy Hour 9to5Mac Daily Overtime iPhone iPhone Mac Mac MacBook Pro MacBook Air iMac Mac mini Mac Studio Mac Pro iPad iPad Pro iPad Air iPad mini iPad iPadOS Watch Apple Watch Apple Watch Ultra Apple Health Apple Watch SE Vision Vision Pro visionOS Music and TV Apple Music AirPods HomePod Apple TV Guides Reviews How Tos AAPL Apple Store Apple Arcade Apple Card Apple Silicon Apple One Apple Fitness+ CarPlay Siri HomeKit Toggle dark mode AAPL Company These Apple products are likely getting more expensive next month Ryan Christoffel | Aug 4 2026 - 12:06 pm PT 0 Comments Apple recently raised prices across much of its product lineup, but even more increases are expected next month for iPhone and more.
Earlier this summer, Apple raised prices across a wide range of products.
Macs, iPads, Apple TVs, HomePods, and Vision Pro all got more expensive at once.
CEO Tim Cook had warned that price increases were coming. But their widespread arrival across so many products was jarring nonetheless.
The only flagship products spared in that initial wave of increases were:
At the time, Apple hinted that more increases lay ahead. And analysts believed the few products spared initially would be hit with higher prices before long.
Now, price increases are widely expected for the iPhone as part of the September iPhone 18 event.
iPhone 18 Pro is rumored to start in the $1,299-1,399 range, compared to $1,099 for iPhone 17 Pro.
Apple usually drops the price of older iPhone models when new ones arrive. This year though, it’s expected that older models will either stay the same price or increase slightly.
Apple Watch Series 12 and Ultra 4 are also candidates for price hikes, as the current AI-fueled memory crisis will impact Watch components too.
Finally, AirPods could potentially get more expensive as well. That’s less likely than iPhone and Apple Watch increases, since AirPods should be minimally impacted by rising memory and storage costs.
But if Apple intends to raise prices across its full lineup of products, including AirPods, the September event is where we’ll likely learn that.
What price changes are you expecting from Apple? Let us know in the comments.
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Ryan got his start in journalism as an Editor at MacStories, where he worked for four years covering Apple news, writing app reviews, and more. For two years he co-hosted the Adapt podcast on Relay FM, which focused entirely on the iPad. As a result, it should come as no surprise that his favorite Apple device is the iPad Pro.
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