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AIPROPX ReportTechRadar · 59m ago
I wore these obnoxious, travel-focused smart glasses for a week on vacation and learned more than I’d bargained for about the…
L'Atitude 52°N smart glasses: one-minute review
A new smart specs maker has arrived on the scene, and it’s looking to arrive with a bang. The L'Atitude 52°N Smart Glasses are loud and proud, and after L'Atitude dispatched a slightly rocky first batch of review units to tech publications (including ourselves), I’ve been putting the newer, more production-ready glasses through their paces over the past month.
Let’s first unpack the selling points, which I discussed with L'Atitude’s founders (including ex-OnePlus engineer Gary Chen) in the weeks before my review. Made in Europe and unapologetically Euro-coded, with Berlin-inspired and, coming soon, Milan frame designs, these won’t be the glasses for everyone, and that’s okay, the team says; but they are for adventurers.
On board, you’ll find Goya AI (named after the Spanish painter, Francisco Goya), a dulcet-toned Southern California male voice assistant who’s eager to help you explore the world with features like AI Tour Guide, Live Translation, and the usual retinue of camera-laden smart-glasses features.
At least, that’s the pitch. On vacation with my lovely mom on the Greek island of Santorini, I put these supersized specs to the test, and although I can see them shaping up to be terrific travel companions, right now they’re dogged by big problems. From spotty software to an entirely unclear future in terms of how much its AI features will cost when the subscription plan kicks in sometime in the next year, it’s hard to recommend L’Atitude’s bold frames from a value perspective, at least for now.
(Image credit: Future)
L'Atitude 52°N review: price and availability
List price : starts at $465.00 (about £345)
Availability : US, with UK availability expected soon.
The L’Atitude Berlin glasses start at $465, which converts to about £345, increasing to $520 if you opt for photochromic lenses. At the time of writing, they’re exclusively available in the US and EU, with UK availability to follow soon. You can choose from Obsidian (black) and Dune (greige) frames as well as grey gradient, orange, and photochromic lenses. These prices apply to both the currently available Berlin frames, as well as the upcoming Milan model, which offer a more delicate design.
Already, that’s a lofty list price, especially when compared to the comparatively expensive Meta Ray-Ban (Gen 2) , which start at $379 / £379 / AU$689. And it gets worse.
“The trial starts as soon as the account is activated and grants full access to current and future AI capabilities, including upcoming releases, with a generous daily usage allowance of 60 minutes. After the trial period, users can continue to enjoy AI features with a subscription plan, while essential functions will always remain accessible. AI usage tracking will soon be available in the app for added transparency.”
As for pricing for said plan, various sources cite this as “less than $20” per month, though L’Atitude didn’t confirm this when I asked. So overall, this offers little comfort given that you’re already shelling out for an already expensive pair of specs, and until that final number is confirmed I can’t in good conscience give these glasses a higher value rating.
If you love the designs here, and especially the fact no other pair of smart glasses look quite like them, then you could argue that the value-for-money proposition is improved; personally, I still think it’s a hard sell.
Value: 2.5/5
(Image credit: Future)
L'Atitude 52°N review: specs
L’Atitude 52°N
Weight
50-51g
Camera
12MP Sony sensor, 1080p video recording at 30fps
Chip
Bestechnic BES2800 6nm chipset
AI Assistant
Goya AI, powered by Google Gemini
Battery
200mAh (case offers 8-10 full recharges)
Storage
32GB
(Image credit: Future)
L'Atitude 52°N review: design
Chunky but funky frames
Lightweight with IP65 rating
Charging case is a behemoth
Design is where L’Atitude takes its biggest swing, and while other fashion-first and adventurous designs have hit the market in 2026, I do think the brand is carving an exciting niche, especially in the European market.
Do I love how the Berlin frames look on my face? No, but the stylish, rounder new Milan frames weren’t available for me to try when I started my testing. Still, there will be some who find the boxy shape and unapologetically Berlin-esque chunkiness is right up their street.
The nose grips were fine, but overall the glasses were a little too big and loose of a fit for me. While traversing the famous steps of Oia, which are notoriously perilous, having to hold these onto my face while I looked down at the cobbled roads meant I took a bit of a tumble and hobbled home with a sprained finger and a nasty gash; I’d put a fair chunk of responsibility on my choice of shoes and general clumsiness here, though.
They are pretty well designed, though. At just 50-51g, they’re light and comfortable to wear, and though the plasticky frames aren’t quite as svelte as, say, some Ray-Ban Meta frames, they’re far from cheap-looking. They’re IP65 rated for weather and dust resistance, and a scratch-resistant treatment is applied to the lenses, meaning they’re towards the more durable end of the spectrum versus other currently available smart glasses.
As with many smart glasses I've tried, camera placement doesn't work with hair particularly well... (Image credit: Future)
The arms house the Bestechnic BES2800 6nm chipset and 200mAh battery, as well as some pretty punchy speakers for listening to music or podcasts, calls, or chatting with the AI on the go. In day-to-day settings while out and about, I found sound leakage to be pretty minimal unless someone’s very close by and you have the volume turned up; however, in a quiet room you can hear at least some of what’s going on on-device, even at lower volumes, albeit not clearly.
There’s a 12MP camera on the left-hand side of the frame, and a matching dummy camera on the right side. A recording light flashes while you’re filming o...
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