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By AIPROPX Editorial Desk · Published · Updated
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General Mills said Wednesday it has removed artificial colors from all its U.S. cereals, including Lucky Charms and Trix. The Minneapolis company has shifted to fruit- and vegetable-based dyes as well as colors derived from spices like turmeric and paprika to give its cereals their customary bright colors. “This achievement reflects how we are evolving with consumer needs while continuing to offer food that tastes great, delivers quality and provides value,” said Bethany Quam, General Mills’ president of cereal, in a statement. General Mills said 90% of its U.S. retail products are now free...
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General Mills said Wednesday it has removed artificial colors from all its U.S. cereals, including Lucky Charms and Trix. The Minneapolis company has shifted to fruit- and vegetable-based dyes as well as colors derived from spices like turmeric and paprika to give its cereals their customary bright colors. “This achievement reflects how we are evolving with consumer needs while continuing to offer food that tastes great, delivers quality and provides value,” said Bethany Quam, General Mills’ president of cereal, in a statement. General Mills said 90% of its U.S. retail products are now free...
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AIPROPX has consolidated 3 reports from 3 outlets into a single canonical entry on “Lucky Charms and Trix go au naturel as General Mills ditches artificial colors.” The covered outlets are based across 2 regions — Other and US.
The earliest report in this entry came from Audacy (Aug 26, 2026, 18:41 UTC); the most recent came from Fox Business (Aug 27, 2026, 13:35 UTC).
Comparing the wording across sources, 3 named entities are referenced by multiple outlets and the phrase recurring most across the coverage is “artificial colors”.
2 statements are carried by only one outlet within this set and are not echoed by the others.
Every figure above is a direct count of real published articles. AIPROPX indexes and compares the original reporting — it never rewrites, rates, or editorializes — and each publisher’s full article is always one click away.
Generated by AIPROPX from the source counts above. AIPROPX indexes and resolves coverage; the original publishers are credited and linked at origin in every report.
Coverage from 3 independent outlets across 2 regions — each view opens on its own page.
AIPROPX — “Lucky Charms and Trix go au naturel as General Mills ditches artificial colors” · https://www.aipropx.com/story/04d8b2f3acd76146b2c129fb780f489f
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